I don’t spend a lot of time on two aircraft manufacturers who really are the first real potential competitors to Boeing and Airbus in the future.  Embraer and Bombardier. 

Let’s take a look at Embraer today.  Embraer, a Brazilian aerospace company, got its start in the 1960’s and entered the commercial aviation world with its EMB 110 Bandeirante (1968) and EMB 120 Brasilia (1983) serving the small commuter turbo-prop market. 

These tough aircraft from Brazil managed to serve a need in many US markets and I remember them flying for American Airlines in the 1980’s and 1990’s.  American Airlines used them to fly multi-stop routes from their DFW hub and others such as Delta and United used them similarly from their hubs.

It was the ERJ-145 that Embraer brought to market in 1995 that took this company to a new level.   This line of regional jets were the first to combine small size (as few as 30 seats and as many as 50 seats) with modern turbine jet engines to provide a (near) mainline aircraft experience to the small feeder routes of major airlines.   Unfortunately, these aircraft were only economical to operate when jet fuel was inordinately cheap through the 1990’s and early 2000’s. 

Embraer knew this and began development on a larger, more capable family of airliners that aren’t quite regional jets and aren’t quite mainliner jets.  These new jets, now referred to as “E-Jets”, are the ERJ-170/190 family and this is where Embraer signaled its willingness to encroach on the territory of Boeing and Airbus. 

The E-Jets, introduced in 2002, have a seat capacity ranging from 80 to 120 people in an all coach configuration and, at first glance, that doesn’t seem to quite reach into the 737/A320 territory but its worth another look.  The E-Jets, at least the larger E-190/195, offer similar size and range to the early 737-100/200 and the first DC-9 series aircraft.   This was confirmed when David Neeleman (founder of Morris Air and jetBlue) chose them to start his new airline in Brazil, Azul.   US Airways is now deploying this aircraft on its East Coast shuttle routes. 

These aircraft offer something that neither the 737, A320 or DC-9 never offered:  no middle seats.   Designed for a 2×2 configuration, these aircraft offer a coach experience that really is no different than the current offerings from Boeing and Airbus and, in some cases, really better.   These aircraft are now serving the routes originally serviced by first generation 737’s and DC-9’s. 

And what’s next?  Embraer has shown it has the technical expertise to offer a mainline aircraft and if it expects to grow as a company, the next step will find it offering a 737/A320 competitor.  If timing is anything to go by, I would be unsurprised by a new airliner being offered in 5 years or so and quite likely offering the new Pratt & Whitney GTF engine.  

With both Boeing and Airbus deferring development on the 737 and A320 series of aircraft for as much as 10 more years, there is an opportunity there for makers such as Embraer and Bombardier since even major US airlines are eager to re-develop their fleets with more fuel efficient aircraft.

At some point, both Boeing and Airbus will have to make a few choices.  They can choose to cede the 100 to 140 seat market which is tough to imagine given that this where aircraft are truly mass produced. 

They can choose to form a partnership with Embraer and/or Bombardier and co-market a new aircraft under one or the other’s brand names.  Airbus has some ties to Embraer and Bombardier has had contact with Boeing over the years but neither has anything approaching what would be called a close tie.  I think there is some likelihood of this happening and, frankly, I expect that whoever forms ties with Embraer is likely to succeed.  Embraer has a bit more financial strength and a much cheaper labor base to manufacture from than Bombardier (located in union-heavy Canada).

The final choice is to go head to head with Embraer and Bombardier.  From a personal viewpoint, I hope that both Boeing and Airbus take this route.  It can mean only better aircraft in the future for everyone.  However, both Boeing and Airbus are currently manufactured in areas with strong union ties (Boeing is reducing this risk with the establishment of an assembly line in South Carolina and Airbus is “experimenting” with an assembly line in China for low production volumes) and with a relatively expensive supplier base. 

There is no doubt that Embraer offers a great product and certainly possesses the ability to take it to yet another level.  They are poised to take advantage of another family of aircraft that could be made in a way that type ratings between the E-Jets and a new, larger family could be shared.  This would be very attractive to a wide variety of airlines.  

Whatever their choice, Embraer is one to watch.

Filed under: Aircraft Development by ajax
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Due to the building midestern winter storm that is already gaining strength, airlines are, once again, waiving change fees to diminish the impact of looming cancellations and delays. 

For a list of airlines and details on their current policies, visit USA Today’s Today in the Sky blog HERE.

If you have any flexibility at all, consider attempting to depart on your flight early or, perhaps, re-routing yourself through a connection in a city likely to be unaffected by the weather.  Considering the current weather picture and current forecast, hub cities such as DFW, Houston, Atlanta, Phoenix, and Denver. 

Hub cities such as Denver, Chicago, Minneapolis, Detroit, Cincinatti, and Cleveland are all likely to be affected at least somewhat by the looming weather over the next few days.   Based on that, airlines likely to be most affected might be  Delta / Northwest Airlines (Minneapolis, Detroit), United Airlines (Chicago and Denver), American Airlines (Chicago), Airtran (Milwaukee), Southwest (Minnesota, Wisconsin, Illinois, Colorado, Michigan), and Continental (Cleveland).

Hint:  If you are a member of a frequent flier program, see if there is a dedicated phone number you can call.

Hint:  Make sure your cellular phone is charged and you have your charger in your carry on luggage.

Hint:  If you have a laptop computer, consider traveling with it in your carry on luggage.

Hint:  If you are seeking to re-route yourself, explore options among codeshare partners with your airline when speaking to a reservations agent.

Hint:  If you must board and travel on a flight in a city being affected by the storm, purchase some snacks and water in the terminal to take on the aircraft with you.

You can review all travel hints by clicking HERE.

Filed under: Airline News, Travel Hints by ajax
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USA Today published an op-ed found HERE on the honesty of code shares that exist between major airlines and their regional partners.   Noting the safety issues that appear to exist in the regional airline industry, they call it a problem for truth in labeling.  Is it?

The truth is that the issues that the public has been focused on for the past several months with respect to regional airlines does and does not exist.  It depends entirely on the regional airline and the relationship it enjoys with its partners.

Certainly there exists an issue with fatigue and experience among airlines.  However, those problems don’t exist simply because regional airlines exist.   Even if regional airlines didn’t exist or if they were operated directly by major airlines, those problems would still exist.  The problem of fatigue exists because of the existing system of rules governing rest for pilots.  Even pilots working for major airlines are enduring more fatigue as a result of work rules.  

Experience does count but the perceived problem of experience is a greater problem because we put brand new pilots into situations that require them to fly schedules in and out of busy airline hubs as much as 5 times in a duty shift.   A new pilot is potentially flying more hours and flying in and out of busier hubs more often than an experienced pilot working for a major airline.   That will only be solved when we require more experience to become a captain. 

Unfortunately, pilots (and cabin crew) are tied to a legacy seniority system that they are unwilling to give up.  Pilots get upgraded to larger aircraft and into the position of captain on the basis of seniority rather than experience or merit.  

For more information on pilots, fatigue and the reason for regional airlines, read these posts HERE, HERE. HERE, HERE, HERE, and HERE.

Airlines use regional airlines differently and according to the agreements they have with their own unions as well as according to their needs for service in various areas.  Some airlines own their own regional airlines such as American Airlines who owns American Eagle and Delta/Northwest who owns regional airlines such as Comair, Mesaba and Compass.  Other airlines such as United or US Airways contract with independent companies more often. 

Now, I think *any* regional airline operating in the United States is operating to a fairly high degree of safety.  We have too many laws and regulations in place for any to slip too far down the ladder.  However, I do think that independent regional airlines operate with a bit more aggressiveness towards both their operations as well as their personnel.  I would point to the independents as having a bit more opportunity to fail in safety than those owned by the major airlines. 

In fact, I would regard our regional airlines as generally being more safe than the major were in the early 1980’s. 

To call code shares deceptive is a stretch in my opinion.  Airlines and travel websites do a pretty good job of revealing both the type of aircraft being used as well as the fact that regional flights are being operated by regional airlines in partnership with the major airlines.   A quick check on AA.com, Delta.com, Travelocity.com and Orbitz.com shows that to be true. 

If a problem exists, it really exists with the consumer who is either ignorant or unwilling to be an informed purchaser of the services being offered.  If the consumer is neither ignorant nor uninformed, then they may also be a bit selfish and lazy by choosing not to act in their own best interests when purchasing a flight.  

You really do invite trouble into your life when you purchase your travel based almost exclusively on price.  If you could pay $20 more to travel through a hub that is less congested or prone to trouble, wouldn’t that be a small price to pay?  If you could pay $20 more to travel on regional airline owned and operated by a major airline, wouldn’t that be a small price to pay? 

When you become a slave to one airline through frequent flier miles or the idea that a non-stop flight is always best, you put yourself at risk.   Consider whether or not it is better to fly on American Eagle from DFW to Milwaukee non-stop or if it might perhaps be better to do it via Southwest Airlines making one connection and only on a 737.   The American Eagle flight will be a cramped regional jet that is prone to being weight restricted operated by an airline that doesn’t exactly have a sterling record for caring for your baggage.  The Southwest flight will be flown by the most experienced pilots available in the US using a 737 and your baggage will be handled by people who have an excellent record and who care about their customers.  That Southwest flight might take add an extra 45 minutes to your trip and may even cost $20 more but your assurance of a positive experiences goes way up.

Sometimes taking the longer view when planning your travel is best.  Particularly when you plan your leisure travel. 

If safety is a concern, become an informed consumer.  Don’t become prejudiced on the basis of what kind of airplane you’re getting onto.  Become interested in what kind of airline is operating that aircraft.  There are fantastic regional airlines with fantastic safety records and there are major airlines who are marginal at best with merely OK safety records.   Be proactive and enjoy a better travel experience.

Filed under: Airline Service by ajax
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Before anything else, I’d like to announce that this is my 200th post to this blog.  Quite the milestone all in all.

USA Today’s Today in the Sky Blog is reporting that several airlines have removed their advance purchase requirement for bargain fares this holiday season.   Their source, Tom Parsons (CEO of BestFares.com), says that airlines such as American Airlines, Delta, United, Northwest, US Airways, Frontier, Airtran and Midwest have all removed the advance purchase requirement through January 4th.  Continental still has a 3-day advance purchase requirement.  This would seem to imply that holiday travel is extremely soft this season so far.

Filed under: Airline News by ajax
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The Associated Press is reporting that United has decided to order (25) Boeing 787-8 and (25) A350-900 aircraft with deliveries starting in 2016.   Options for 50 additional aircraft (of each type) are also included. 

The order isn’t a surprise in that it has been commonly known that United was considering a purchase.  Even the split between types doesn’t really come as a surprise.  United Airlines is already an Airbus customer and United Airlines is *not* a party to the gentleman’s agreement to buy only Boeing aircraft.  American Airlines, Delta Airlines and Continental Airlines are parties to that agreement which gives them access to early positions on the production line(s) and preferential pricing.   That is how AA managed to land early delivery slots when they made their order for the 787 earlier this year.

Some will be surprised that United didn’t buy more 777 aircraft but I’m not sure that would have made sense for them.  They don’t necessarily need the cargo lift that a 777 offers and, frankly, this order wasn’t for 777 replacement aircraft.   These aircraft will replace 747s (with more frequency) and 767s (one for one) as United retires those two types from its fleet. 

 I suspect United decided to not keep all their eggs in one basket and chose the A350 because it would be newer and more efficient for the type of routes United serves.  Nothing more, nothing less. 

Lack of a firm offering for the 787-10 is starting to become visible.   This is the dawn of that omission and it will be a glaring one in another 12 to 18 months.   Airlines would like to have some confidence that they can purchase a fleet that spans the three basic types for various missions and which doesn’t require a different pilot rating for each type.   Confirming the 787-10 and preparing an offer to airlines wouldn’t be an unwise thing on Boeing’s part.

Filed under: Aircraft Development, Airline News by ajax
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At the first of the year, I wrote 3 blog posts shown HERE, HERE and HERE.  It was really just my random speculation on what to expect over the next 12 months.  Well, now it’s December of 2009.  Let’s see how I did.

Boeing 787:  I guessed at an April 2009 first flight.  It still hasn’t flown although speculation has it flying this month either by December 14th or December 22nd. 

Airbus A380:  I guessed they would make their goal of producing 21 aircraft this year.  As of November 30th, 2009, Airbus says they have delivered 7 A380 aircraft this year.  Ouch.  This is a program that is in financial trouble.  No, I don’t think it will be cancelled.  Not yet but please don’t try to tell me this program will make a profit. 

My deathwatch had Midwest Airlines going away most likely by a sale.  That did happen and while the airline has essentially evaporated (from its original form), it does remain as a brand being run by Republic Airways.  

I speculated that Frontier Airlines would be bought out of bankruptcy but I guessed that jetBlue would be the buyer.  In fact, Southwest Airlines and Republic Airways were the suitors and Republic won.

I thought that United Airlines and US Airways would announce a new merger with Continental a dark horse candidate for buying United.  In fact, Continental became a member of the Star Alliance and firmed its relationship up with United but wisely kept its distance otherwise. 

I said that Southwest Airlines would maintain its status quo but that Gary Kelly would be under fire from both employees and outsiders and he was.  However, that view is already being reversed again by Southwest’s resurgent strength in the business.

I thought that the Middle Eastern airlines such as Emirates, Etihad and Qatar wouldn’t see a bankruptcy or merger but would slow their growth and aircraft deliveries.  That, in fact, has happened and now we see Emirates working hard to distance itself from Dubai World’s financial woes.

China:  I said deferred orders.  Pretty much what happened.

The Far East:  I said airlines from that region would maintain their status quo, probably would not defer orders and might make new orders to replace existing equipment for greater effiency.  Again, pretty much what happened.

Australia:  I saw QANTAS slowing growth, deferring some orders and fighting hard against new entrants.  Again, that’s pretty much what happened.  I also saw two weak competitors on the US-Australia routes:  United and V Australia.  That is pretty much what is happening although V Australia has been pretty smart in working into a relationship with Delta where it appears the two airlines will cooperate with codeshares.  United remains alone and with weakening demand.

South America:  I said the Argentine government would take Aerolineas Argentinas back from Grupo Marsans and the airline itself would muddle along or contract rather severely in some areas.  Bingo.  Exactly what happened.  I also predicted Azul would become the jetBlue of Brazil and its not hard to guess that that airline is pummeling its competitors.  A future prediction was for the airline to fly internationally in 2014 with Airbus equipment.  We’ll see.

Africa:  I saw Delta continuing to pursue flights to major African cities (true) and SAA (South African Airways) issuing a small RFP for 777 aircraft to replace its rather inefficient A340 aircraft (didn’t happen.)

India:  I thought Jet Airways and Kingfisher might merge with the name Jet Airways being retained.  In fact, both airlines continue to exist but both are suffering severe financial problems, deferring aircraft deliveries and generally flailing about trying to find a way to continue.   One of these airlines will still ultimately have to exit the market and I continue to think it will be Kingfisher.  They have the wrong aircraft and the wrong aircraft on order.  However, Jet Airways is suffering badly from labor actions among its employees. 

United States:  I picked United to fail.  It hasn’t happened and while they continue to live, their cash holdings are being reduced, they still have severe labor issues, their service product continues to suffer and I still think they should be the ones to disappear.  I also thought Glenn Tilton would be ousted and, possibly, replaced by Doug Steenland.  That didn’t happen but John Tague has been groomed as Tilton’s replacement.  I still think Tilton should go if United can’t fail.

Europe:  I thought we would hear of a surprise from Lufthansa.  I didn’t like their purchase of SWISS and I didn’t like their flying the A340 in competition against the 777 being flown by many of their direct competitors.  They’re still here, still making money and they bought BMI.  I still think we’ll here of misfortune from them but apparently it will take a while longer. 

Random Speculations:

• I thought Southwest might add another aircraft type.  It didn’t happen but I think their interest got perked up when they looked at buying Frontier and saw the economics on the Q400.
• I thought Delta might order more Airbus A330 aircraft.  Instead, Delta is parking them in the desert for the winter season.
• I speculated that both China and Japan would defer or drop their regional jet programs.  That didn’t happen but the Chinese jet program appears to be a bad aircraft and unlikely to be used by anyone except Chinese airlines forced to buy it.
• I thought Bombardier would see a major order (20+) for their Q400 series aircraft from a US customer.  Horizon Airlines did up their orders  for 10 more but there were no other significant orders. 
• Airtran to form a small midwestern hub.  Yup, that happened.  In Milwaukee where they’ve taken over from Midwest Airlines and now face Midwest (brand owned by Republic) and Southwest Airlines entry into the market.  I think Airtran will hold on here and continue to develop business.
• Last, I hoped that jetBlue or Virgin America would enter the DFW market.  Virgin’s CEO, David Cush (formerly of American Airlines) did recently speculate about adding flights to either DFW or Austin.   I suspect they’ll choose Austin and DFW will remain a fortress for AA.

That’ s it for my 2009 predictions.  I’ll make more at the start of 2010.  On the whole, I probably did as well as anyone in making predictions in this business.

Filed under: Airline Fleets, Airline Service, Death Watch by ajax
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You did book your air travel a couple of months ago, right?   Don’t expect to find much available at this point for holiday travel because airlines are now either blocking their sale fares for those dates or adding a premium to them for certain days.   In short, they intend to maximize the income from peak demand days any way they can.

That said, there are a few strategies you can employ for a less expensive trip.  Traveling with a family?  If so, see if you can send your family ahead of you on a non-peak day while you travel on a peak day later so you can finish your work week.   Look for early departures to your destination.  A 6:00am flight might not sound attractive but if you save $100 per ticket, that’s a tidy sum for a family of 4.   Look for connections through a non-traditional city that might take longer but cost less. 

What if you have a lot of air miles and you want to use them?  Again, you’re likely out of luck but there are some thing you can check into.  See if your frequent flier program has any partners that travel the route you want.  They may have availability.  The Star Alliance now has not 1, not 2 but 3 partner airlines in the US (United, Continental and US Airways) and Sky Team has the rather huge network of Delta/Northwest.  Oneworld, I’m afraid, is limited to American Airlines but if you’re traveling to an international destination, you may still have a chance.

International destinations require some creative thinking for a cheaper fare.   Perhaps if you are traveling to the UK you might ordinarily use American Airlines but they’re rather expensive for the dates you wish to travel.  It might be possible to fly via one of the Oneworld partners using a different hub.  You may make 1 or 2 connections instead of flying non-stop but, again, the savings may be worth it particularly if you have a family.  It might be possible to fly Iberia to Spain and connect via Madrid or Barcelona for instance.  Or if you ordinarily use Northwest Airlines, you may have better luck checking KLM or Air France’s schedules for connections via Paris or Amsterdam. 

Holiday travel is also the time when checking luggage is certainly more of a risk.  Try to send gifts ahead of you via UPS, FEDEX or the USPS.  Consider what you are taking along for clothes.  Maybe you need to wear nice, dressy clothes once on your trip.  If so, considering wearing them for the flight so you can pack an extra shirt and tie into a smaller suitcase that you can carry on instead of checking.   This is a good strategy for taking along a bulky sweater or coat too.  

Finally, consider where your flight(s) may be connecting through.  Try schedule your holiday travel connections through southern hubs such as Dallas, Houston, Atlanta, Memphis, Charlotte or Phoenix.   This doesn’t completely eliminate the risk of bad weather but it does help mitigate it considerably.  Try to leave as early as possible in the day as delays only get worse through the day when weather is involved.   Check your flight status the day before your trip.  Is there weather affecting one of the cities you are traveling to or through?  If so and you find your schedule flexible, try calling the airline and seeing if you can change your schedule to something better without penalty. 

If you find yourself stuck at a connection, look for opportunities to fly to a nearby city instead.  For instance, if you’re traveling to Chicago and weather has massive delays being experienced, perhaps your airline also flies to Milwaukee.  If so, they may let you change your destination to Milwaukee where family can pick you up or you can rent a car to travel down there.   Even if your chosen airline doesn’t fly to someplace nearby, perhaps a partner airline of theirs does.  Suggest that as a option to the gate agent if you are trying to re-book.

Have a strategy.  See what your options are *before* you leave and have a couple of backup plans you can suggest to an airline agent in the event of a cancellation.  Yes, they are supposed to have more resources than you in that situation but they also have limited time to think a problem through.  If you have a suggestion or two they can try, you may make your life and theirs much easier since you are signaling some flexibility and trying to work with the system instead being in war with it. 

I’ll also suggest this service.  It’s Cranky Concierge found HERE.  It is a travel service offered by Brett Snyder of the Cranky Flier blog.  For a low price, you get an ultimate airline geek who will help you with all those strategies I named and more.    I think for holiday travelers, this could be a huge value in the event something goes wrong with your flight(s).    I myself do this kind of thing for friends and family but chances are you don’t have an airline geek in your circle.  The Cranky Concierge can be your own personal airline geek and help get you there more reliably.

Filed under: Travel Hints by ajax
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In the Cleveland Plain Dealer, Continental President Jeff Smisek was quotes as saying that Continental may re-visit the idea of merging with United Airlines in the future.  The story can be read HERE.

Continental has experienced a rather rough dip in unit revenues over the past year even compared to other US legacy airlines.  The airline was much more devoted to the business traveler (particularly in the international segment) and the decline in business travel has hurt it more than some other airlines.   A merger with another airline could help Continental diversify its revenue sources and experience synergies much like the Delta/Northwest merger appears to be providing that mating.   To date, Delta / Northwest has not been profitable but it does appear to be weathering the economic recession in the airline industry quite well and its new found flexibility with both equipment and passengers seems to have benefited the airline.

However, I didn’t like the idea of Continental merging with United in 2008 and I don’t like it now.  United is saddled with a lot of debt, an angry labor pool and aging aircraft.  Continental, on the other hand, is much the opposite.   While Continental has a well trained management corps and their own employees are much happier, I don’t see what United brings to the table that they can’t already develop on their own over time.   The Denver hub would be of little value to Continental and is already a battleground between two LCC carriers and United.   United does have the better system over the Pacific but lacks the aircraft to modernize it while Continental has the better product for Pacific travel, it doesn’t have the spare equipment to spruce up those routes to compete against the likes of Delta/Northwest. 

To me, it seems that Continental would benefit more from smaller, more tactical mergers that dovetail more closely with their service and aircraft fleet.  Alaska Airlines is one partner that, in my opinion, would be an excellent fit for Continental.  It would give them an West Coast route structure, a fleet that meshes (mostly) with Continental’s, an employee group already accustomed to be treated well and a management corps that is doing remarkably well and which could augment Continental’s own management leadership nicely.    Even more important, Alaska Airlines is profitable at present.

The next best strategy for Continental is to start planning for the future.  They have a number of new long haul aircraft due over the next 4 years and despite how everyone feels in the airline world, this recession will be over someday in the future.  Continental could capitalize on their strengths and aircraft fleet by targeting United Airlines and its Pacific destinations for 2011 or 2012.  By selectively targeting United and US Airways, Continental could fair very well without taking on all the baggage any other legacy airline has to offer it. 

Joining up with United Airlines really doesn’t offer Continental much that it can’t already achieve except the Chicago hub for both domestic and international flying.  Continental’s Cleveland hub is a very distant second to United’s Chicago but I wonder if having that kind of market dominance in Chicago is worth the trouble of bad labor relations, old aircraft fleets and a group of executives that have shown themselves to be mediocre in everything they execute.   In fact, by joining the Star Alliance, I suspect that Continental will reap almost as much benefit with little trouble.

Continental’s new home in the Star Alliance is interesting to me in that Continental’s product seems to much more closely match that of other Star Alliance partners (Lufthansa, Singapore Airlines, Thai, Air Canada, Air New Zealand) than either existing US based Star Alliance member aka United Airlines and US Airways.   I suspect that member airlines will be quite willing to book more traffic on Continental for US domestic destinations than on United or US Airways.   If anything, US Airways becomes the odd man out and should begin considering finding a new home.  I’d suggest OneWorld.   Nonetheless, I’ll be monitoring Continental’s experiences in the Star Alliance for the next year as I do think it’ll make a positive difference in their fortunes.

Filed under: Airline News by ajax
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Almost everyone who follows the airline business and the airlines themselves continue to insist that people buy overwhelmingly on price and there is quite a bit of evidence to support that general feeling.    The best example is that among legacy carriers serving a particular non-stop route, when one airlines lowers their price, the other airlines can and do see a drop in their bookings for that route if they don’t match that price.

There is a lot of truth that individual routes can be seen as nearly perfect competitive environments.  Any airline executive worth his salt will tell you that when an airline opens up a city pair, they look upon it as growing another business.  Each route is a “business” to be developed and nurtured and maintained.

Legacy airlines are the masters of being all things to all people.  Low cost carriers are the masters of high frequency/low cost models.  Leisure airlines have learned how to serve market with low frequency but high value.  

But what do most people want?  That isn’t ever as clear as people want to believe.  The dynamics between two cities change over time and adjusting to those changes is essential to maintaining that “business”. 

My father, once a very senior airline executive, told a story to me long ago that I’ve never forgotten.  His airline, Braniff, served the Dallas / NYC route with a daily late afternoon flight that for years was a huge money maker because it was flown primarily by businessmen.  In the mid-1970’s, they noticed that traffic on that route began to erode ever so slightly and even a small erosion worried an airline even back then.   Then he happened to take the flight to do some financial business in NYC on behalf of the airline and he realized the problem.

Business between the two cities had begun to change.  Traditional businessmen such as bankers or leaders of large corporations had continued to fly that flight because their model was to go to NYC the night before, conduct some business until 2 or 3 in the afternoon and then fly home to be in their own homes by mid-evening.   But entrepreneurship had begun to flower and more and more businessmen/entrepreneurs saw that as a waste of time for such a trip.  They wanted to work until late afternoon and fly home as late as possible in order to maximize their time there.

So Braniff added a second flight in the early evening that allowed businessmen to work until 4:30pm, go to the airport and catch the 7:30pm flight home which put them back in Dallas late at night but which met their needs to stay as long as possible to maximize their work.   As a consequence, both flights began to do much better because even the entrepreneurs could recognize that when their work was done, it was time to go home and if it was done at 2pm, they went to the airport and caught the early flight home.  Traditional businessmen began to be expected to be more efficient and when they couldn’t leave at 2pm, they knew they had another option for later in the day.  Braniff began to own that route again.  Frequency was the answer.

I would argue that when two or more airlines “own” a route, service is often going to be the discriminator.  But what form of service will be necessary?  Is it options in seating that allow a traveler to have more legroom?  Is it more frequency?  Is it some form of a meal?  Is it WiFi or video on demand?

For 30 years airlines have worked to harmonize their fleets, reduce the different number of equipment types and flatten their service offerings to the lowest common denominator.  Particularly the legacy airlines.  But for the past 10 years, we’ve seen new airlines offering more segmented choices on each flight and those airlines are the ones who continue to earn a profit, experience growth and satisfy shareholders.

There have been some half hearted experiments with increased choice and segmentation.  Delta had Song airlines offering more entertainment and a brighter, cheerier environment.  United had Ted airlines which was economy oriented.   But I suspect that it wasn’t necessary to change the brand so much as it indicated a need to offer more choice on the aircraft.

I think in the future we’re going to see more choices in seating on airlines.   The low cost only passenger wants price above anything else.  The business traveler needs an economy choice (to satisfy their company’s desire to economize) that offers a little more room.  I think we’ll see different seat pitches offered and different service choices (a la Frontier) offered as well.  This is an area where Frontier has pioneered change and seen positive results.  Same for jetBlue.  Those airlines continue to earn an operating profit and grow.

Legacy airlines are going to have to be more flexible in fleet, fleet configuration and they’ll even have to consider offering things like meals and entertainment.  There already is a move to do this among certain airlines.  Continental is adding LiveTV to their fleet.  Delta/Northwest has recognized that having a varied fleet allows them to “tune” their service to the demands and continue to earn a profit. 

When an airline can adjust capacity on a route by season, month or time of day, it can continue to make money.  When it has just two choices of aircraft to use on a route and both have more capacity than needed, they start to lose money.  (Hello AA.)

I think that one day one legacy airline will have the guts to start advertising in markets that speaks to “real world” experience on their line versus the airline that “owns” the city.   For instance, I think Continental could come into the Dallas market and already argue that yes, you have to connect in Houston to go to NYC but if you do, more often than not you’ll get there in the same time with better service than flying American Airlines who has an untrustworthy on-time record and who treats their passengers to old aircraft and little or no service.   Someone will have the guts to start trying to change the perceived value of travel.

The truth is that there is a great difference between legacy airlines on any two city pairs.  The key is to identify that difference and communicate it to the traveler.  Right now, that really doesn’t happen.   An airline such as Continental shouldn’t attempt to compete with AA on price alone.  They should offer the real differences such as a meal on flights of 3 hours or more, LiveTV, equipment that is as much as 10 years newer or more than AA and a staff that enjoys doing its job.    They should offer incentives for changing airlines and trying them once such as a guaranteed business class seat for the price of AA’s economy seat. 

It will happen in some form.  It has to.  The newer airlines such as Frontier, Airtran, jetBlue and Virgin America have all proved that offering more choice on the aircraft works.  Even Southwest has recognized that it has to offer more choice in order to retain their very valuable business traveler.   What’s more important is that even some passengers who buy on price alone have realized that the incremental extra cost of one or two of those “extras” is worth it once again.

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The Dallas Morning News Aviation Blog is has a story about Continental reporting exceptionall dramatic declines in unit revenues over the past month.  This is, I believe, the third time Continental has reported rapidly declining unit revenues in the past few months. 

At first, one might question what is going on in the industry that shows one legacy airline reporting such poor numbers and there seems to be no similar dire reports from other legacy airlines.  Indeed, most others are meeting expectations (remember that expectations as domestic industry aren’t that high to begin with right now) and yet Continental seems to be struggling.  

After thinking about this for a couple of days, I think I might have realized what is going on here.  First, every airline earns its money from different hubs.  There are very few overlapping airline hubs in the US.  Continental has hubs in Houston, Newark and Cleveland, for instance.  American has their major hubs in Dallas and Chicago.   Delta has major domestic hubs in Atlanta and Salt Lake City.  What this means is that each airline derives a good portion of its revenue in markets where they are dominant and if those markets are doing poorly, they will too.

Now, Continental has Newark and Houston to contend with and both of those areas are large banking and financial centers.  Both are suffering a little bit worse than many in this economy and I suspect that business travel has been reduced dramatically in those areas.  Business class travelers are downgrading to economy and economy fliers just aren’t getting their trips approved at all. 

So far, Chicago and Dallas have weathered this storm a little better than expected and I think both American Airlines and United Airlines are managing to maneuver just enough to continue to meet financial expectations.  Atlanta is also doing just a little bit better as is Minnesota which means Delta continues to have maneuvering room.  Delta is exposed in Detroit, however.  Their subisidiary, Northwest Airlines dominates all of Michigan and industries in that area are being heavily impacted by the economy. 

Continental has made its success story from providing excellent service to business travelers.  It was (and will be again one day) a successful strategy due to focusing on attracting full fare or near full fare passengers and they focused a lot less on chasing the lowest fare passengers.  With economizing being the watchword at every company, I suspect many of the usual passengers are either deferring travel or quite possibly moving it to LCC competitors of Continental. 

The key to Continental’s (and other airline suffering this kind of revenue problem) surviving is being able to weather the crisis while maintaining their superior service.  That becomes doubly difficult with no end in sight for this economic crisis.  However, their management team is extremely capable and very tuned in to the needs of an airline.  If there is a team that can manage this event, it is Continental’s. 

I continue to watch for signs that United is weakening more financially and, so far, there are very few public hints.  This strikes me as odd since United is a bit more exposed than most.  They have a generally less fuel efficient fleet, they are subject to more direct competition from both legacy carriers and LCC carriers at more of their hubs and they have what may well be the most acrimonious relationship with their labor of all the legacy carriers.   It makes me wonder what, if anything, they might be successfully concealing in their financial health. 

American Airlines is reporting numbers that suggest that they are struggling to maintain their cash reserves at this point.  They are, however, taking steps to reduce their costs by cutting their fleet numbers and renewing more of their fleet than originally planned.  However, they too, have bad relationships with their labor organizations.  In fact, every major union at AA is now actively lobbying for the opportunity to move closer to a strike.  There is not one word of any agreement on any contract issue and AA’s strategy appears to be delay, delay, delay.  At some point, you really do have to come to agreement with your unions and get on with other important management issues of the day.

I think Continental will recapture its regular business traveler as things improve.  They do too good a job of taking care of their customers at a competitive price.  Other airlines, however, may discover that their customers have found better options.  After all, if you are going to be abused, why not be abused for the lowest price possible?

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Southwest Airlines started service between Minneapolis / St. Paul and Chicago today according to the Minneapolis / St. Paul StarTribune.  The newspaper reports that Southwest managed to kick off the new service with their trademark attention to customers.  Passenger Service Agents even managed to get their first customers to sing a song before boarding.

This marks Southwest’s first of several new routes for this year into new markets.  New York City (La Guardia) and Boston Logan are the next to receive Southwest routes. 

For now, Southwest will be linking MSP to Chicago only but I do foresee them adding routes to other Southwest focus cities such as Denver, St. Louis, Indianapolis or Detroit.  Typically, Northwest Airlines fights back against intruders on their mainstay routes but with the takeover by Delta, one wonders if their is enough attention being paid to the new competition versus integrating the operations.  Other airlines have entered the Chicago / MSP route and left it months later badly bruised from fare wars instituted by the dominant three legacy carriers at the two airports, Northwest Airlines, United and American Airlines.

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In some ways, it was almost inevitable that Mr. Sullenbeger would damage his image, at least in my eyes.   Fox News has this story where the US Airways captain claims he has to work a 2nd job and 7 days a week to maintain a “middle class” lifestyle. 

Now, it is well known that US Airways (East) pilots have taken several cuts in pay and a hit on their pension over the past several years.  There is no argument that being a captain at US Airways no longer is quite the lucrative job it once was.  However, a senior pilot, a senior captain such as Chesley Sullenberger is only struggling to be “middle class” if he’s a fool with his money. 

Let’s take a look at the pay for a senior (such as Captain Sullenberger) captain at US Airways under the “EAST” (or original US Air) contract.  Captain Sullenberger is earning well in excess of $120 / hour as an A320 captain.  Taking a look at United Airlines, their compensation is just over $130 / hour for the same senior captain flying the same aircraft. 

The captain would argue that while that hourly seems high, there are many hours worked for which they don’t get paid.  And I agree.  Let’s say Captain Sullenberger has 6 flight hours on a particular day.  That works out to $750 for that day’s work.  If he flew 6 flight hours, he probably has about 10 hours of what we would consider real work time.  So, $750 / 10 is equal to $75 / hour in “real” pay.  If Captain Sullenberger is working 85 flight hours per month (and about 120 hours of “real” time per month), then he’s earning a base annual salary of about $127, 500 not including health and other benefits.   The truth is, Captain Sullenberger is probably earning a bit more than that annually if he schedules himself for good trips.  Call it about $140,000 / year not including health and other benefits.

So, Captain Sullenberger is probably flying about 1080 flight hours per year and  experiencing about 1512 “real work hours” per year.  The average full time employee in the United States works about 2000 hours per year and has a medium income of less than half of Captain Sullenberger’s salary, enjoys no pension although perhaps a 401(k) and medical insurance that wouldn’t approach Captain Sullenberger’s medical benefits. 

Somehow, I don’t feel sorry for Captain Sullenberger’s misery in maintaining his “middle class” lifestyle.   We all have been hurt in our retirements.  We all make investments in our education and career and few of us experience the kind of job security that a senior US Airways captain enjoys even today.   And to portray oneself as “struggling” with such pay and a need to have a 2nd job is a bit insulting to a great majority of Americans who are truly struggling to maintain any lifestyle.

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USA Today’s Today in the Sky Blog is reporting that Richard Branson, billionaire backer of V Australia (Virgin Blue) as well as Virgina Atlantic, Virgin America and Virgin Nigera has pronounced that one of the new or future competitors on the US – Australia routes will have to drop out.  I myself predicted someone would have to fall out in this post HERE.  The difference is that I predicted it would be United or V Australia. 

I agree that United Airlines is probably the most vulnerable on this route system but even United has something that V Australia doesn’t and that’s a network feed.  United can route its considerable network to flights departing for final destinations in Australia and that’s tapping a country (the United States) with a population of over 300 million. 

V Australia, on the other hand, does have the network feed from Virgin Blue but it pales in comparison to QANTAS and it has no firm partners in the United States at present.  (I don’t count a very weak agreement to sell seats on Alaska Airlines from Los Angeles to Seattle.)  Even if V Australia entered into an agreement with its US cousin, Virgin America, it still isn’t tapping into a major network.  Virgin America can feed some traffic from major cities and that’s good but those major cities (New York, Bostin, San Francisco) are exactly where their competitor may be strongest.  United has the San Francisco market, QANTAS and Delta has both NYC and Boston covered. 

QANTAS also has the powerful OneWorld alliance to help as well.  Airlines such as American Airlines help feed it traffic from their networks to destinations in Australia.  V Australia has no such alliance or even a single dominant partner.  Delta, on the other hand, has never flown to Australia but has a huge network in the United States, modern equipment to fly to Australia and a will to do so. 

After 2 to 5 years, I would expect QANTAS and Delta to be the dominant airlines on these routes and potentially the only airlines.  I agree that United may well be the first to go but I don’t think V Australia has that much greater a chance of sticking out to success. 

Filed under: Airline News, Airline Service by ajax
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Lots of time gets spent reminiscing over the DC-9 and the 727.  Both were the first examples of a short to medium range jetliner for the United States and even the British BAC-111 and Hawker Siddley Trident get remembered for some good.  But the first real twin engined, short to medium range jet was actually the French Sud Aviation Caravelle.

The prototype was first rolled out in 1955 and just one year after the Boeing 367-80 prototype that was later evolved into the Boeing 707.   The first Caravelle was powered by a Rolls-Royce Avon jet on either side of the fuselage at the rear.  Because of the rear engine placement, the horizontal stabilizer was moved half way up the tail in what might best be described as a semi-T-tail. 

One other little known fact about the Caravelle is that it had the same nose section as the DeHaviland Comet and Sud paid a royalty to DeHaviland for each one.  Somehow that nose looked just a bit more sporty on the Caravelle.

The Caravelle was also the first aircraft to have spoilers and thrust reversers which allowed Sud to do away with the parachute braking they employed on the first 4 iterations of the aircraft.  It was expensive and time consuming to repack parachutes for the aircraft but necessary given the rather short runways at some of Europe’s airports.

United Airlines was the only U.S. based airline to buy the Caravelle.  They favored the Caravelle VI-R (R for reverse) that now sported jet engines capable of over 12,000 lbs of thrust.  It was used on New York City to Chicago routes and some were actually outfitted as men’s only flights that operated more as flying lounges than commuter aircraft.

The first Caravelles carried a maximum of 80 passengers for a maximum stage length of about 1000 nautical miles.  The first stretch offered passenger capacity of about 95 and the second had a maximum of 105 passengers.  The last models were capable of 140 passengers in an all economy (for the time) configuration. 

Not only did the Caravelle parallel the DC-9 in capacity in various guises (the original DC-9-10 carried about the same number of passengers, was about the same length and used engines of similar thrust from Pratt & Whitney), it was also very nearly built by the Douglas Aircraft Company.  Douglas did spend some time marketing the Caravelle in the United States but later chose to develop their own DC-9 based largely on the configuration(s) they marketed for Sud Aviation and their Caravelle.

The Caravelle was purchased by GE and engined with the infamous GE CJ-805 engines that were also used on the Convair 880 and which were responsible for great gasping clouds of smoke on take-off.   This made an order by TWA possible for 20 aircraft since TWA also had ordered the Convair.  An order that was later canceled due to financial problems.  When TWA was capable of making another order, the DC-9 was available and the Convair had already begun to fall into disrepute.

The final models were powered by the Pratt & Whitney JT8D engines  rated at more than 14,000 lbs of thrust.  The same engines that would power both the DC-9 and Boeing 727 for production runs that would last decades.

The last Caravelle, the Super Caravelle 12 saw only 12 examples built for the charter market but were seen flying in Europe as late as 1996.  Ultimately they fell out of favor with the institution of Stage III noise regulations. 

With speeds in excess of 525mph, passenger capabilities that matched anything offered in the United States and engines that are still known today for reliability and power, it is remarkably surprising that only 282 examples were built and that the only US Airline to use them was United Airlines.  It was an aircraft that matched its competitors in every way.

Filed under: Trivia by ajax
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There isn’t any industry shaking news right now.  4th quarter / annual financial results are coming out on a variety of airlines but the news is much what you would expect.  Lots of losses, lots of hope for 2009.  So, a few things of interest that are going on but aren’t worth a post of their own.

Airtran

Airtran, interestingly enough, posted its first annual loss since 1999.  What is remarkable to me is that in 10 horrific years in the airline industry, they made a profit until the end of 2008.  That is impressive to me given where they hub from (Atlanta) and who level of competition they experience on almost all of their routes.  You can read more HERE in a USA Today / Associated Press story.

United Airlines

United Airlines posted a rather stunning loss of $1.5 billion (with a “B”) for 2008.  Those losses are a result of both declining revenue *and* being on the wrong side of a lot of fuel hedges.  To a degree, this was already expected.  However, UAL’s unrestricted cash reserves have declined to $2 billion (with a “B”) and while that seems like a lot, it really isn’t.  Yes, the airline industry is in the dumps right now but at some point sooner than later, United needs to earn some money.  Their status quo attitude isn’t helping with that goal.

Virgin Atlantic

The Telegraph newspaper in the UK is carrying THIS rather creative complaint letter from a passenger written to Sir Richard Branson himself.  It’s funny and it points out some flaws that should be addressed.  If for no other reason than humour, it is worth the time to read it.

Southwest Airlines

Southwest Airlines has announced $49 one-way fares between Chicago and its new destination, Minneapolis / St. Paul.  Between Southwest, American Airlines, United Airlines and, most of all, Delta/Northwest Airlines, this is surely going to spark a capacity and fare war between these two cities.   There is no doubt in my mind that the legacy airlines will defend their flights on that route to the utmost.  Most particularly, Delta/Northwest will likely get downright ugly about it and while Southwest does understand the need to spend time growing a new market, they won’t necessarily try to win by wearing down Delta/Northwest with fare sale after fare sale.  If customers don’t embrace Southwest in a reasonable time, that route will get dumped.

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In keeping with the theme set with yesterday’s post, let’s continue on with some predictions.

The MIddle East

Emirates, Qatar and Etihad:  All airlines that have aggressive growth plans (both in fleet size and the capacity of their aircraft) that don’t seem to be based in reality.  While each of those airlines has successfully developed themselves into eastern hemisphere global airlines, what’s next?  There are few opportunities to grow to the United States or the Far East (both range and regional prejudices apply there) and that leaves Europe (somewhat saturated already) and Africa (not a real place to grow due to low demand).   But they have to fill an amazing number of widebody aircraft they’ve ordered.  We won’t see a merger or a bankruptcy here but I do believe we’ll see these airlines start to reconsider the orders they have on the books and they will slow their growth by deferring these orders.

China

China’s airlines have been on a buying binge as well but, again, with a weakening domestic economy as well as a weakening international economy, they have no place to go.  Like the Middle East contenders, they are likely going to start deferring orders as well. 

The Far East

Airlines based in Taiwan, Korea, Japan, Thailand, Indonesia and Singapore will all maintain their status quo more or less.  There is some possibility that some orders may be deferred but I will bet that some airlines will actually make new orders for new aircraft although not for growth but for greater operating efficiency.

Australia

QANTAS and its affiliate Jetstar have made major investments in new aircraft and major plans in new market development.  However, development of new routes in the Far East and Southeast Asia will slow or even contract as reduced demand continues.  What’s worse is the new competition they’ll experience on their routes to both Europe and the United States.  I expect some order deferrals (probably for the 787) and growth plans will be slowed or deferred altogether as they retrench in the face of competition.

Virgin Blue / V Australia will be challenged in several ways.   They’ll likely continue to do well in the Australian domestic market but now they face competition in the Australia / United States market not only from QANTAS, Air New Zealand and United Airlines but also from Delta.  There will be too many airlines chasing too few seats in this market and the two most vulnerable airlines, in my opinion, are United and V Australia.  United because its service product pales in comparison to any of the other airlines and V Australia because their business model is based more on economy travel than business and first class.

South America

We’ll not see any real growth (with one exception) and we’ll likely not see any real failures here either.  The governments of South American countries tend to jump in and save their national airlines when doom is near. 

Aerolineas Argentinas should be Argentina’s Alitalia but I suspect a takeover of this airline from Grupo Marsans (a Spanish conglomerate) by the Argentine government will happen sometime this year.   Aerlineas Argentinas will continue to muddle through with a incoherent fleet of Airbus aircraft funded by the government and Argentina will see no growth and possibly some severe contraction in their markets because of a failed air traffic system and a very weak economy.

Brazil will continue to be stable more or less but existing Brazilian airlines will have to now contend with David Neeleman’s new airline, Azul.  Neeleman (who holds dual citizenship in Brazil and the United States) understands Brazil and will be offering a highly competitive, high service airline founded with Embraer E-190 aircraft that are very well suited to the Brazilian market.  It will be jetBlue all over again in Brazil for the next 5 years.  However, I expect this new Neeleman airline will one day become an international airline flying both in South America as well as to Europe and the United States.  I’ll go ahead and predict this development for 2014 and they will use Airbus equipment.

Africa

Not much to say here.  African airlines come and go with stunning frequency and usually without much notice.  Delta will continue to develop routes to Africa but this will be aimed towards the very few, relatively stable, major cities Africa has.  South African Airways will find someway to continue to exist but I expect a switch from Airbus aircraft in their long haul services (A340 aircraft currently) to a Boeing fleet using the 777-200LR and 777-300ER and GE engines.  This switch alone could make them profitable.   My prediction is that we’ll hear about a Request For Information (RFI) or a Request For Proposal (RFP) by the end of the year but more likely at this year’s summer airshow in Paris.  It will be a small order, at first, and quite possibly contingent upon Boeing finding new owners for the A340 aircraft they already own.

India

With their new, highly competitive market, India has become a rather intense version of the US market.   With a weakening economy here as well, I look for consolidation and liquidation as the answer.  Look for Kingfisher to merge with someone else such as Jet Airways with Jet Airways being the name retained by the end of 2009.  Another possibility will be forced mergers and/or liquidations by the Indian government particularly if the current party loses power.  The rather laissez faire experiment in airline deregulation in India has left a bad taste in many people’s mouths, most particularly in the opposition parties not currently in power.  India’s current Prime Minister Singh holds degrees in economics and is widely credited with economic reforms in India but the fractured and unsuccessful airline industry is something for the opposition to make a point of.

Stay Tuned for Part III

Filed under: Airline Fleets, Airline Service, Deregulation by ajax
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It’s always fun to make predictions about the coming year, right?  Of course, I may well review my predictions in December of 2009 and decide against doing it again.

Boeing 787:

This aircraft will finally experience its first flight and I believe it will occur on or about its new scheduled time (early April).  For Boeing, credibility is now at stake and they really do have to begin meeting deadlines.  Financial analysts are becoming too skeptical of the company for comfort and airlines want their airliners.  Boeing does have a reputation for being able to pull itself together and get something done in a crisis and that should serve them here. 

I also believe we’ll see both static airframes begin their tests and new build airframes begin to flow from Boeing in about 6 months.  My prediction?  The 787 will prove to be a very capable aircraft and will meet or exceed its performance promises.

Airbus A380:

Airbus met its revised schedule of delivering 12 A380 airliners in 2008 . . . barely.  Originally it was scheduled to deliver 13 in 2008 and 25 in 2009.  Now Airbus says it will deliver 21 in 2009.  However, it is becoming clear that Airbus is now quickly learning how to build these aircraft and turn them out.  I predict they’ll exceed their 21 goal in 2009 by at least one aircraft.

Boeing and Airbus:

Both aircraft makers will begin to speak about the future of short to medium haul aircraft again.  With milestones for the 787 and A380 being met, I suspect they’ll become more comfortable in speaking of the future of their aircraft lines.  Look for discussions on both the 737 and A320 aircraft families and what interim technologies might be employed to improve their performance.  I suspect we’ll hear about both weight saving materials being adopted as well as the potential of new incremental improvements on existing engines.  Particularly the CFM-56 engines used by both makers. 

US Airlines:

First, let’s take a look at my deathwatch candidates.  The sudden and precipitous drop of oil prices allowed each of them to take a breather.  Midwest Airlines, however, continues to speak little, fly only a little and its investors have got to be running out of patience.  I still believe that they’ll ultimately go away.  How they do it is the question.  Rather than bankruptcy, I believe it will either be a sale or as a subsidiary airline of Delta/Northwest with the latter being most unlikely.  Who will they be sold to?  Good question.   Perhaps Airtran will get what they wished for and develop indigestion.

Frontier continues to muddle along but faces rather intense labor strife still.  I think their situation improved not only because oil prices dropped but because United continues to offer some of the worst product in the industry and because Southwest slowed its growth and took a breather.  While I firmly believe United will do nothing to improve its product, I do think Southwest will return to its goal of killing Frontier as a Denver competitor some time in the late spring.   I suspect Frontier will emerge from bankruptcy this year but I also firmly expect them to be out of business or acquired by December of 2009.  Who buys them?  I’ll bet on Jet Blue.  The aircraft fleets are compatible and Jet Blue has to start building a hub somewhere else in order to continue to experience strong growth.  Frontier gives them that chance.  The long shot?  American Airlines.  Why?  Because Frontier is working with AMR’s Sabre Reservations system now. 

United Airlines, my favorite airline to hate.  The Cranky Flier loves to rag on Alitalia and I love to rag on United.  United has lost a tremendous amount of value over the last year and continues to have some of the highest hourly costs of any US airline.   They’ve done nothing to improve labor relations, their service product or their fleet efficiency.  Glenn Tilton is hated by airline pilots but I predict he is goint to be hated by investors before the end of summer.   What happens?  I’m really not sure.  The best thing that could happen is for them to liquidate.  However, I think some airline will see some value there and attempt to buy United and make use of its assets.  Who?  The logical choice is Continental but I believe they’ll hold on to their independent streak.  So my next guess is a US Air / United V 2.0 merger will come about.  Could it work?  I doubt it but Doug Parker (CEO of US Air) wants another merger and United offers hubs he doesn’t have and some aircraft fleet compatibility.   I’ll go “all in” and bet that we see a US Air / United Airlines merger announcement by December of 2009.

Moving on from the death watch, let’s look at other US Airlines for a few minutes.

American Airlines will maintain its status quo but will begin to feel pressure to conclude some union contract negotiations this year as financial analysts begin to view their lack of progress less and less favorably.  CEO Gerard Arpey will begin to feel the heat but barring a large mistake on his part, will retain his position as CEO.  One possibility, however, will be bringing on a potential successor as President of the airline.

Southwest Airlines will also mostly maintain its status quo but I will predict that by late summer its new CEO Gary Kelly will be under fire from both employees and investors for his shotgun approach to growth.  It is beginning to look like it is unplanned and what people most value in Southwest is its ability to form and execute a coherent plan.   There will be no mergers, no real growth and a sinking stock price by December but I think Mr. Kelly will hold onto his position until 2010 barring a major unforeseen development. 

Continental, the best kept secret.  Continental will maintain its status quo with, perhaps, very moderate growth in the international sector while it waits to see what happens domestically.  They’ll enter the Star Alliance (exiting from SkyTeam) but discover it offers little value to them as well.   I don’t think they’ll seek to merge with anyone in the next year but if they did, I’d pick them for going after someone like Alaska Airlines rather than United or US Air. 

Stay tuned for Part II.

Filed under: Airline Fleets, Airline Service, Airports, Death Watch by ajax
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I went to DFW Airport this afternoon to see a family member off on their flight home.  Since I was there, I decided to visit the Founder’s Plaza viewing center and take some photos with my new (to me) Olympus SP-550UZ camera.  It has a 18X optical zoom (equivalent to 28mm to 504mm 35mm lens) and a great reputation for its dual image stabilization.

Before anything else, let me comment on these photos.  First, this was my first practice run and there are some not so good ones.  Second, there are some worth pointing out as well. 

• It still excites me to catch a photo of tire smoke as an airplane lands.
• American Airline’s Susan G. Komen EMB-145 is one that I caught but, sadly, slightly out of frame.  When I shot it, I didn’t notice the pink ribbon or I would have shot another photo. 
• United Airlines has some of the dirtiest aircraft out there now and it is likely it isn’t noticed too much because they have that truly awful paint scheme to distract you from it.
• I got an AA B777 accidentally.  I literally just pointed and shot the photos without knowing what it was at first.
• The Alaska Airlines B737-900 is my family member departing.
• ATR-72 aircraft are very frequent visitors into DFW now.
• That Anubis Statue is still a very strange thing to have at Founder’s Plaza particularly since it was placed there to advertise the Dallas Museum of Art’s King Tut exhibit and it would do a far better job placed at the north or south entrance of the airport.
• DFW is still one of the more boring locations for airplane spotting simply because of the ubiquitous AA MD-80s.

So, without further ado, here are the PHOTOS.

Filed under: Airplane Spotting, Airports by ajax
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USA Today’s Today in the Sky Blog is reporting that Australian news outlets are now writing about an imminent announcement that Delta will begin flying from Los Angeles to destinations in Australia.  Such destinations likely begin with Sydney and add Melbourne and/or Brisbane. 

If true, this will mean that Delta will be the first airline to fly regular scheduled routes to all 6 inhabited continents in the world since Pan American Airlines.  More important, it means competition for QANTAS, V Australia and United Airlines.  

Currently, QANTAS is by far the main leader in that market flying Boeing 747-400 and Airbus A-380 aircraft.  It has been said that about 1/5 of their net profit comes from such routes.  V Australia, an international arm of Australia’s Virgin Blue, was originally scheduled to begin flying Boeing 777-300ER’s in December but had to slip the start to February 2009 due to Boeing’s labor strike this past fall.  United Airlines flies the same routes regularly with 747-400 aircraft that by many accounts are worn and tired and certainly not offering the service options the other two do.

It seems that Delta, if it does fly the route, is planning to use 777-200LR aircraft that are very capable of flying the distances as well as carrying a full load of cargo while doing it.  Ironically, the 777 was originally designed with QANTAS in mind although they never ordered any of the aircraft.  Indeed, with optional fuel tanks and a light cargo load, it is said that the 777-200LR might be capable of flying from Atlanta to Sydney regularly although it is highly unlikely that this will happen.  A more likely choice might be a late build 787-800 which Delta will be receiving as a function of purchasing Northwest Airlines.

This kind of competition is not want any legacy carriers on this route want.  Delta is operating with relatively low labor costs, new aircraft that are the most efficient available for long haul routes and they have a new network (from their merger with Northwest Airlines) that will feed the aircraft to capacity loads.    If Delta does launch this service, look for United Airlines to withdraw from the market.  They are the airline that lacks both the service product and fresh aircraft to compete.  

Filed under: Airline News, Airline Service by ajax
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The Today in the Sky Blog is reporting that Frontier has rolled out a new pricing model on their website today.   The airline is an all coach service but now they are differentiating that service with the designations “Economy” (primarily a Southwest Airlines emulation but you pay for your luggage), Classic ( a reserved seat and DirecTV and no luggage fees) and Classic Plus (Classic with a snack).  There are other benefits and restrictions with each class.

While I do believe that product differentiation is the way to go for airlines in the future, I’m not sure this is differentiated enough to offer a customer a choice.  Yes, service and amenities grow as you pay more and that’s good but look at the Today in the Sky’s story and examine the pricing.  I’m not sure you are getting enough differentiation for the price differences charged. 

A coach passenger is buying on price, primarily and to make the product differentiated enough to entice the passenger into a higher price requires something substantive.  Is it DirecTV and a snack?  I suspect not.  I suspect that DirecTV is worth about $10 to the passenger and a snack is worth maybe $8.00.   Free checked baggage?  Well, for Frontier that might be a mistake since Southwest, their major competitor, already offers free checked baggage.  They don’t offer more legroom but their other major competitor, United Airlines, does and for a price differentiation that really might be a better deal.

Filed under: Airline News, Airline Seating, Airline Service by ajax
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